Beginning his real estate career in 2015, Cassidy has been a top realtor for Compass - Trent & Co in Washington DC. Almost doubling the equity that his clients have made comparative to his commissions, Cassidy’s mission is to make sure all of his clients are buying more than just a house, but a place they can call their home.
More than 50% of the properties I have sold came from social media.
A platform to secure a client pipeline
“I now have clients coming up to me talking about how useful the content I am posting on my social networks is. It is a great way to keep in touch and start a meaningful and educational conversation with people who I am maybe not in touch with on a daily basis”
Living the fast-paced life of a Realtor, Cassidy’s biggest challenge in real estate is also his greatest point of safety -- having the time to implement successful marketing strategies for himself and his real estate business.
“Real estate is a quarterly business, so making sure there are enough leads now is what will keep you secure in the future. If you are on a regular schedule with marketing and putting out content, the rest has benefits" he said. Confident in his negotiation skills, he needed to find a solution to reach out to new customers and keep in touch with the current without losing time and spending so much money. However, as known in a realtor's life, his fleet-footed daily life won't allow him to have the time to curate an entire marketing and communication strategy, while overseeing the operations side of his business.
Staying on top-of-mind, making meaningful connections
Cassidy signed up with Artur’In to both educate and stay top of mind with his network. His mission as an experienced realtor is to help his clients fully prepare for the future through making smart real estate transactions. With Artur’In, Cassidy can now educate his network with qualified content, without doing any of the work manually.
On the fast-stretch for results
“Our collaboration with Artur’In will be essential in achieving that long-term goal. It has helped me secure a part of the future of my real estate.”
Since signing up with Artur’In, Cassidy has improved and grown his network. Most importantly, he was able to stretch a dollar and optimize his time.
Since signing up with Artur’In, Cassidy has increased his social interactions on his social media platforms by over 820 times. This has helped him grow his real estate business as he claims that nearly 50% of his sales come from social media. “For every 36 social interactions I get, I am able to sell a house” he said.
Cassidy’s mission is to bring happiness to his customers and find them a place they can call their homes. His long-term goal is to reach as many customers as possible, and turn his local community into loyal customers.In his words, “I now have clients coming up to me talking about how useful the content I am posting on my social networks is. It is a great way to keep in touch and start a meaningful and educational conversation with people who I am maybe not in touch with on a daily basis.”
An example of Facebook posts that Artur'In curated and posted for Cassidy, based on his preferences and local content topics.
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